Privacy policy

Last Updated: 1st January 2026

This Privacy Policy describes how Wibrnt (the “Site”, “we”, “us”, or “our”), a clothing brand operated by EMBIANCEE & ASSOCIATE, a partnership firm registered in India, collects, uses, stores, shares, and protects your personal information when you visit, use our services, or make a purchase from www.wibrnt.com or otherwise interact with us (collectively, the “Services”).

For any queries or privacy-related concerns, you may contact us at contactwibrnt@gmail.com.

By accessing or using our Services, you agree to the collection and use of your information in accordance with this Privacy Policy. If you do not agree, please do not access or use our Services.

1. Legal Compliance

This Privacy Policy is drafted in accordance with and complies with:

  • The Digital Personal Data Protection Act, 2023 (India).
  • The Information Technology Act, 2000.
  • The Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011.
  • Applicable Indian e-commerce, consumer protection, and digital laws.

2. Information we collect

2.1 Personal Information

We may collect the following personal information when you use our Services:

  • Full name.
  • Email address.
  • Mobile number.
  • Billing and shipping address.
  • Order, transaction, and invoice details.
  • Account credentials (if you create an account).
  • Customer support communications.

2.2 Payment Information

All payments are processed securely through third-party payment gateways.
We do not store or process your debit card, credit card, UPI, or banking details on our servers.

2.3 Automatically Collected Information

We may automatically collect certain technical and usage information, including:

  • IP address.
  • Device and browser type.
  • Pages visited and interaction data.
  • Cookies and similar tracking technologies.

3. Purpose of Data Collection

We collect and process personal data for the following purposes:

  • Processing and fulfilling orders.
  • Shipping, delivery, returns, and exchanges.
  • Account creation and management.
  • Customer support and communication.
  • Sending order confirmations, invoices, and service-related updates.
  • Sending marketing or promotional communications (only with consent).
  • Website analytics and performance improvement.
  • Fraud detection and security monitoring.
  • Compliance with legal and regulatory obligations.

4. Consent

By using our website or providing your personal information, you provide free, informed, specific, and unambiguous consent for the collection and processing of your data in accordance with this Privacy Policy.

You may withdraw your consent at any time by contacting us, subject to applicable legal and regulatory requirements.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Enable essential website functionality.
  • Remember user preferences.
  • Analyze website traffic and performance.
  • Improve user experience.

You may disable cookies through your browser settings; however, certain features of the Services may not function properly.

For Shopify-related cookies, you may also refer to:
https://www.shopify.com/legal/cookies

6. Sharing of Information

We do not sell, rent, or trade your personal data.

Your information may be shared only with:

  • Logistics and delivery partners.
  • Payment gateway providers.
  • IT, analytics, advertising, and customer support service providers.
  • Legal, regulatory, or government authorities when required by law.
  • Professional advisors or auditors where necessary.

All such third parties are required to maintain appropriate confidentiality and data protection standards.

7. Data Security

We implement reasonable technical, administrative, and organizational safeguards to protect your personal information from unauthorized access, misuse, loss, or disclosure.

However, no method of transmission over the internet or electronic storage is completely secure, and absolute security cannot be guaranteed.

8. Data Retention

We retain personal data only for as long as necessary to:

  • Fulfill the purposes stated in this Privacy Policy.
  • Comply with legal and regulatory obligations.
  • Resolve disputes and enforce agreements.

9. Children’s Privacy

Our Services are not intended for individuals below 18 years of age.
We do not knowingly collect personal data from children without verifiable parental or guardian consent.

10. User rights (India)

In accordance with the Digital Personal Data Protection Act, 2023, you have the right to:

  • Access your personal data.
  • Request correction or updating of inaccurate data.
  • Request deletion of your personal data.
  • Withdraw consent for data processing.
  • Raise grievances regarding data handling practices.

We may require identity verification before processing such requests.

11. Data Breach

In the event of a data breach, we will:

  • Take prompt corrective and preventive measures.
  • Notify affected users and authorities where required under applicable law.

12. International Data Transfers

Some service providers may process or store personal data on servers located outside India.
In such cases, we ensure that reasonable safeguards are implemented in accordance with applicable Indian data protection laws.

13. Third-party Websites

Our Site may contain links to third-party websites or platforms. We are not responsible for the privacy practices, content, or security of such third-party websites. Users are encouraged to review their respective privacy policies.

14. Grievance Redressal & Contact details

If you have any questions, concerns, or complaints regarding this Privacy Policy or the processing of your personal data, you may contact us at:

Email: contactwibrnt@gmail.com
Address: 2nd Floor, Above Cannon Club,
Plot No. 4, 100 ft Mali Colony,
Nokha Road, Udaipur, Rajasthan – 313001, India.

We will address grievances within a reasonable timeframe as required under law.

15. Governing Law

This Privacy Policy shall be governed by and construed in accordance with the laws of India, and courts located in UDAIPUR (RAJASTHAN), India shall have exclusive jurisdiction.